Managing Your Online Reputation

Before you had a cell phone, how did you find new restaurants? Did you rely on the token foodie in your friend group? Read newspaper reviews? Search through guides? Compare ...
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Why and How to Get (and Use) Social Influencers

Let's start by clarifying the term "Social Influencer": Influencers are users of Instagram or other social platforms who have an established credibility within a large ...
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In the Press: foreUP Publishes Instagram Ebook

Originally published on The Golf Wire on March 26, 2019. Lindon, Utah—Earlier this month, foreUP released an Ebook entitled “Instagram’s Role in Golf Course Marketing: How and ...
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Instagram Engagement

Being an Instagram Follower The importance of engaging with your followers It is important to shift your focus from the number of followers to the number of engagements that ...
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Hashtags, Handles, and Holidays

To the newbie, Instagram can seem like a strange world of wannabe fashion models and dog-crazed fans, full of odd inclusions of the # and @ symbols. However, with a little ...
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What Third-Party Customers Mean for Your Golf Course

I spend a lot of my days trying to figure out how to help golf courses run without tee time trades. As the CTO of foreUP, I’m committed to ensuring that courses have the option ...
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What, When, and How to Post on Instagram

Instagram revolves around visually compelling content like videos and artful photos. Big-name brands like Airbnb, Tesla, and GE (yep, the dishwasher manufacturer) have gotten ...
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Lessons from our Customer Communication Webinar

Our monthly Webinar Wednesday just wrapped up, and we’re very excited about the things we learned. Two of our partners, Gallus Golf and Players 1st, joined with members of the ...
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All Social Media Isn't Equal

It’s no secret that golfers are uniquely devoted to their sport. They’ll make all kinds of sacrifices to get in a full round of golf over the weekend or whenever they can ...
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Customer Communication Webinar

With so many things to do at the counter, it can be hard to remember to collect your customers’ emails and phone numbers. But these points of data are crucial for successful ...
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